Already purchased the course? Access the course library here.

Metaverse and Web3 Business Strategies and Tactics

A new in-depth course from Cathy Hackl

Your Ticket to the Future

Access the tools and knowledge to navigate
and capitalize on 
the rapidly evolving digital landscape. 

Enroll Me Now

If you want to take your career and your company to the next level, it's time to start your journey into the Metaverse and Web3.

I constantly meet people who are both intimidated and excited about the Metaverse and Web3. They ask: What exactly is the Metaverse? Is it already here? How is it going to affect my business? What role does Generative AI play? But most frequently they ask: Where do I even get started with all of this? 

That’s where I come in. 

I’m Cathy Hackl, and I created this new in-depth course just for you. It’s your ultimate guide to navigating this new era and its cutting-edge technologies, while harnessing their potential for explosive growth. 

With insights from my years of experience working in tech, this course navigates the philosophy, technology, and economy of the Metaverse and Web3, and offers practical strategies for capitalizing on its vast potential. Packed with real-world case studies, first-person insights and innovative strategies, this course is your key to unlocking the power of the Metaverse and propelling your business to new heights. 

Whether you're a techie or traditionalist, get ready to take your career to the next level.

Unlock the Future

Take Cathy's Course

Hi, I’m Cathy Hackl.

I’m popularly known in tech circles as the Godmother of the Metaverse and the world’s first Chief Metaverse Officer. A globally recognized Metaverse and Web3 strategist, tech futurist, sought-after business executive, speaker, and media personality, I have over a decade of deep expertise and experience working in metaverse-related fields with some of the world’s leading companies like Amazon Web Services, Magic Leap, and HTC VIVE. I now proudly serve as Chief Metaverse Officer at Journey, an innovation and design consultancy I co-founded and have helped brands like Ralph Lauren, Walmart, Clinique, Nike, and more enter the Metaverse. I love the thrill of leading Journey’s Metaverse Studio as we work with the world’s top brands on Metaverse/Web3 strategies, NFTs, gaming, virtual fashion, and how to extend their brands into virtual worlds. I also launched my own luxury tech label called VerseLuxe, which is part label, part lab. 

Most of all, I actively invest my time and money in helping move the nascent Metaverse & Web3 industry forward, and that’s why I created this course … to help more people like you find their way to contribute to this evolving new world.  This course is for anyone that is curious about the Metaverse, or professionals that are already working in the space, as well as anyone who’s interested in being part of the industry and making a career change. There’s something for everyone in this course. 

I’m a multi-faceted, international multi-lingual professional who has traveled the world and spoken to thousands of people about the Metaverse on stages across the globe.

Global brands trust me to guide them into the future.

Let me help you too.

A Course Loaded with Value:

  • 6 hours of original content, including 44 lessons
  • First-person insights from my career, rolled up in a tight course
  • Real-world examples from my work with top global brands. I don't just speak theoretically, I speak from experience. Very few courses offer that!
  • A toolbox of practical skills you need to lead in this new era

What Will You Get?

This interactive, cutting-edge course includes: 

Instructional videos and interviews with Cathy Hackl

Case Studies illustrating real successes—and failures—of web3 businesses

Practical assignments to build your own metaverse strategy

Who is This Course For?

  • Anyone seeking an introduction to the Metaverse and Web3

  • All experience levels — from digital novices to technology pros

  • Professionals wanting to level-up their Web 3 knowledge and skills 

  • Executives and leaders prepping for the Metaverse and its impact on business

  • Entrepreneurs seeking to innovate in digital worlds

Don't wait to join the adventure.

My innovative course covers essential topics for professionals seeking to excel in the digital age.

Enroll Now and Transform Your Career

What Business Leaders are Saying 

Trusted by the Following Media Outlets:

Course Syllabus

Six modules (44 lessons, 6 hours of content)
packed with info, insights, real-world examples,
and guidance for your own projects.


  • FAQs with Cathy – My unfiltered takes on Metaverse trends, pitfalls, and opportunities
  • Interactive Glossary – Useful references to familiarize yourself with the major ideas, concepts, and technologies 
  • Business Action Plan – A step by step guide to help you build a personalized strategy for you and your business
  • Generative AI bonus lesson and tool list (coming in May!)


Individual Purchase


6 hours of original content from Cathy!

  • Start now as an early Web3 leader
  • Don't miss another opportunity

Corporate Sales

Bulk Discounts

Need course access for your organization?

  • Upskill your team for the future
  • Build a foundation of knowledge
Email Cathy's Team

Not ready to buy?

Sign up to learn more and be notified when the course launches.

Past students say it best:

A Trusted Teacher and Guide

I’ve taught hundreds of thousands around the globe at:

Frequently Asked Questions About the Course

I believe in the value of this course.

I’m proud to offer a 10-day money-back guarantee. If this course does not meet or exceed your expectations, all you have to do is let my team know by sending an email to [email protected]. Restrictions apply: Must have completed less than 10% of course prior to requesting refund.".

I'm Ready — Lead Me Into the Metaverse!

Email my team to talk about group discounts.

I want your whole organization to be ready for the future of the internet.